Object of Play
The goal of this game is to channel Aristotle’s assessment of your argument.
Number of Players
1–10
Duration of Play
10 minutes to 1 hour
How to Play
Aristotle laid the groundwork for persuasive communication in the 4th century. Although the times have changed, effective communication hasn’t. Evaluate a communication, such as a value proposition, by using the three elements of rhetoric. Role playing as your audience, score your message from 1 to 10 on these categories:
- Ethos/Credibility: Who are you, and what authority do you have on the topic?
- Logos/Logic: How clear and consistent is your reasoning? How do your facts measure up against my facts?
- Pathos/Emotion: How vivid, memorable, and motivating is your message?
Look for areas of improvement or imbalance.
The Ethos, Logos, Pathos game is credited to James Macanufo.